Activity Name: $9.50 Promotion

Target Audience: Restaurants, Boutiques, Grocery Stores & Retailers l

Source: 2009 WAD Planning Committee

Objectives: Awareness of the Frequency of HIV Infection in the United States

Materials Needed:

• Product to promote
• Visible poster with the 91/2 minute message
• Any additional display materials

Steps to Complete Activity:

1. Have a WORLD AIDS DAY awareness poster visible to help customers understand the "Sale" concept better.
2. Choose prominent place to display the $9.50 item
3. Or have menu item like $9.50 entree available all day